Fox buys MySpace.com

PaidContent.org is abuzz with the news and its after shocks. An interesting purchase of a very forward thinking social, participatory media hub. One that reminds me of old AOL (user profile directory in particular) in someways.

Speaking of social media, and social engineering, Dave Rogers applies some thoughts he picked up while reading “Influence: The Psychology of Persuasion”, by Robert B. Cialdini, Ph.D. to Technorati.

An update on my CivicSpace upgrade odyssey

I’ve been having difficulty upgrading my CivicSpace implementation for Philly Future. Here is the latest.

If I had more time, I’d hop into the source code myself. The next step is to get the latest out of SVN. Many bug fixes are supposedly checked in there. I’m a little hesitant to do that since doing that would break me out of the release cycle, and that’s a little worrisome. The great thing is that by following CivicSpace’s best practices, I can attempt to upgrade at will without disturbing my site. I must be doing something wrong here though. What I just don’t know yet 🙁

“filters, aggregators and producers”

The Long Tail: Brands: response:

…my point about brands becoming people rather than products or companies is specific to long tail markets. In short tail markets, such as traditional retail, I imagine that the usual brands will continue to dominate for a good long time.

Second, here’s a little more detail on the role of people as “branded filters” in the long tail: There are, as it happens, three main long tail businesses: filters, aggregators and producers. Each of those will have its own sort of brands, but those brands are all related in that they’re increasingly about real people, rather than abstract advertising messages, invented characters or slogans.