Viral Marketing and the New Online Experience

I’m in one of the last sessions for the day, being run by Ken Martin and Ivan Todorov of BLITZ – “Viral Marketing and the New Online Experience”, and of course the focus is Flash (it’s a Flash conference – duh). The surprising thing to me, is how much the language used mirrors that used by citizen media and blogging proponents – indeed even myself. Markting should be participatory. 2-Way. A Conversation. Those are concepts that form the basis of efforts like Philly Future.

And Albert – if you’re reading – I just had the perfect slice of pizza. Only Vincent’s, in my neighborhood, comes close. Damn, damn, damn.

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